Savings United names Dan Cohen as Group Commercial Director

Dan Cohen will help optimise and strengthen Savings United´s commercial operations globally  

Hamburg, Germany – 13th September 2018 – Savings United, the award-winning couponing white label provider for premium media companies, has announced the strategic hire of Dan Cohen, former Regional Director at Tradedoubler UK. Dan assumed the role Group Commercial Director on 01st September and will be based at the newly opened London office.

“I am excited and honoured to be joining Savings United at such an exciting growth phase of the company and look forward to ensuring we continue to enhance our proposition and value for advertisers, affiliate networks and agencies” – Dan Cohen, Group Commercial Director

As part of his role, Dan is responsible for managing the commercial departments across 12 markets worldwide, leading relationships with advertisers and affiliate networks, as well as supporting the regional teams in their mission of surpassing advertiser expectations.

“We are pleased to welcome Dan to our company. He brings extensive experience in marketing and a range of other important qualities to this position. Dan shares our vision of delivering global success for our partners and his valuable expertise will strengthen our commercial operations worldwide.” – Panayotis Nikolaidis, CEO Savings United.

Dan has worked in the performance marketing industry for over 10 years, running Tradedoubler UK as the Regional Director for six years – as well as other multi-channel assignments. Prior to that, Dan worked in offline advertising for seven years, with key senior roles at OPUS Media, ITV, Chrysalis Radio & The European Newspaper. Dan brings a wealth of online marketing and traditional media as well as online-to-offline experience.

The appointment of Dan is part of a strategic hiring process that Savings United is undertaking in 2018 due to its rapid and successful global expansion. It also includes the appointment of Aftab Aslam as Head of UK Operations at the start of the year as well as two recent additions to the UK Partnership Team in London, and Michelle Morgan as Head of Affiliate Marketing in the US this month.

About Savings United GmbH

Savings United is the leading couponing white label provider for premium media companies.

When partnering with Savings United, media publishers diversify their revenue stream, reach new audiences and generate high-value e-commerce data without disturbing their readers’ user experience.

Founded in 2012, Saving United is present in 12 countries worldwide, such as the UK, Germany, Spain, and Brazil. The Digiday Media Awards have awarded savings United the Best E-Commerce Strategy prize.

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